Our Shows!

This is an ever-growing list of Podcasts in the StopLight Network!

MyMac Podcast	TechFan
Looking for a different Macintosh and iPod podcast that won’t talk over your head? Hosted by Guy and GazMaz, we interview both the well-know, such as Apple CEO Gil Amelio and Microsoft, and interesting Mac people you may never have heard of. We hold many contests, giving away items such as Adobe CS4, Microsoft Office 2008, iPod gear, iPhone gear, and a ton more. We accept voice feedback at feedback@mymac.com so you can be a part of the show. This podcast started in December 2004, and continues to grow each month. Join us! Updated weekly.	Tim Robertson and David Cohen host TechFan, a MyMac.com produced weekly show with a focus on all things Technology. From iPads to XBox, Google to Nintendo, we cover our favorite subjects with some of the best guests in the tech world.
Pocket Sized Podcast	Not Another Mac Podcast
An irreverent, pocket sized podcast about Apple’s iOS mobile devices, with your hosts Scott and Peter. We’ll bring you app reviews, tips on using your iOS device, occasional rants about the state of iOS and Apple mobile devices, and anything else that seems relevant to pocket sized (and slightly larger) devices. And we promise never to use the word device five times in one paragraph again.	Join Mark along with new guests each week for an Apple based round table discussion with Mac users and experts from all over world.
The MacSpecialist Podcast	The Geekiest Show Ever
Why would you follow another technical podcast? Because when you want answers, you ask the specialists… the MacSpecialists. Hosted by Frank Lombaer and Kevin Shea.	It’s only our opinion! We could be wrong! But probably not.All about the geekiest stuff ever: bad movies, zombies, Star Wars, Grand Theft Auto, Mario, iPhones, Xbox, PS3, Wii, music, Indiana Jones, Top Ten Lists, and so much more. If we can geek out over something, we will. Feedback alway welcome and encouraged! In fact, we are always looking for fun topics, so let us know what you would like us to geek out on! And remember, no animals were hurt in the making of this podcast. Well, maybe a few, but only really ugly animals we all like to eat.
AppMinute	Attack of the Stoplight Network
Interested in Mobile apps? AppMinute is the show for you. Each episode features a unique and quick look at the hottest and most popular mobile applications in the world. Includes not just apps, but the world that surround them, from hardware to cases, headphones to earphones! Hosted by John Nemo	If you enjoy the shows in the Stoplight Network, you will love this: you can now subscribe to ALL our shows with ONE click! Subscribe in iTunes, and you will get every new episode of the MyMac Podcast, TechFan, Pocket Sized Podcast, AppMinute, and Geekiest Show Ever, plus any other new shows we may have in the works!
TeacherCast	The Apple Junkies
The TeacherCast Podcast, a show where Teachers help other Teachers. TeacherCast is designed for both the seasoned teacher who is searching for some great resources as well as the teacher who is a unsure how to start incorporating newly developed 21st-Century skills.	The Podcast for the Apple fanatics and App enthusiast!TJ & Mike (Benny) bring you a biweekly dose of iOS app news & reviews!

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For Podcasters

So you have been going it alone all this time, and have had little success in garnering advertising for your podcast? We hear you. We’ve been there. The purpose of the Stoplight Network is simple and two-fold: to promote other podcasts on the network, and to garner advertising for shows on the network.

How does this change your show? Very, very little. You play at least two ads: one from the network itself, and one paid advertising. The nice thing? You make the choice of which ads to play. You also play the “Stoplight Bumper” at either the start or end of your show.

That’s all.

No, really. That’s it. That’s all there is to it. We promote each other, and share in any advertising revenue.

Ah, the money part! Revenue!

So your question is: how much can you make? Honestly, we don’t know. Could be a little, could be a lot. It depends.

We are actively seeking advertisers for the network. However, we are only seeking advertisers who actually PAY to advertise. None of those “Go to such-and-such website and enter our show code” crap. Those types of podcast advertising are crap, and it allows companies to advertise for free. Yeah, for free! They ONLY pay Podcasts on how many of their listeners are converted into customers.

NO other media advertising does this. None. And we think its disrespectful to the audience and the hard working Podcasters.

Why do we think this is crap? Easy: it’s the same advertisers on all the different podcasts. So if your listener also listens to another show, and heard the ad there first and signed up, guess who ain’t getting paid? You. And what happens a month after you stop running that companies ads and your listeners decide to sign up? Guess who ain’t getting paid? You again.

It’s pretty simple: if a company wants to promote their business or product on one of the shows in our network, they have to PAY YOU to do it. Cash On Delivery, baby. Just like radio, television, newspapers, billboards, and magazines.

The Podcasts who run those ads WILL BE PAID to do so. No B.S. No secret codes to remember. You play the ad, you get the cash. Pretty simple, yes?

So, interested? Fill out the form below and we will contact you.

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For Advertisers

We know what a pain in the ass this new “Podcast” revolution has been to you. What shows should you advertise on? How much should you spend? We get it. It’s a huge pain.

The StopLight Network is a collection of independent podcasters who are looking to run some advertising on their shows. We don’t control the content of their shows. We don’t own those shows, or have any say whatsoever on what goes on during their show. All we do is help promote other shows in the network, and run a few ads to help pay the bills. Producing a podcast ain’t cheap in hours or money.

I’ll be honest with you. Our listeners are some of the most faithful in the entire world. Our listeners don’t just flip a dial and listen to what ever is spoon fed them. They made a choice to either subscribe to these shows in iTunes, listen on a website, or use a app such as Stitcher to listen.  The point is, the listeners pick us from thousands of other free to subscribe podcasts out there.

We are selective on what type of advertising we will accept. For instance, if your idea is to run an ad that makes the listeners go to a specific URL and enter a code, forget it.

Also, we don’t advertise companies that do profit-share. We get paid to advertise your product or company, we are not interested in only being paid IF a listener joins or signs up on your website.

In other words, no affiliates allowed!

The podcasters themselves decide which ads to run, so if you have an “adult” product you are trying to sell, be aware that the majority of our shows won’t run those ads. Also remember that the people who listen to our our podcasts come from all over the world and from all backgrounds, so if your product is offensive, don’t count on many of our podcasters running your ad.

How much will it cost you? Depends on the amount you want to spend and / or how many of the podcasters will want to run your ad. A rough estimate: $200/episode. Could be less if you commit to a longer advertising campaign. The podcasters who run your ad will make between 25-50% of the money you spend to advertise. (Again, depends on your budget)

We will be honest here. A short ad run, say one episode on three or four podcasts, will probably yield you a small return. Longer ad campaigns will give you much more bang for your buck.

Oh, and yes, you can specify which podcasts you are only interested in advertising on, or which you don’t want anything to do with. We are flexible that way.

Interested? Let’s talk! Fill out the form below, and we will give you a call (or email if you prefer) to discuss it in more detail.

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